Pipedrive
Leadfeeder

Integrate Leadfeeder with Pipedrive

Leadfeeder automatically matches companies in Leadfeeder with organizations in Pipedrive and enables you to create new deals direct from Leadfeeder.

What is Pipedrive

Pipedrive is a powerful CRM for small- and mid-sized teams, and a sales management tool designed to help small sales teams manage intricate or lengthy sales processes and, most importantly, their pipeline. By integrating Pipedrive to Leadfeeder, you can send companies, deals and activity details from Leadfeeder directly to Pipedrive. Send website visit details about your leads from Leadfeeder to Pipedrive to provide context for sales team members on outreach.

View deals and activities

Benefits of integrating Pipedrive and Leadfeeder

Leadfeeder has an exciting automation feature for Pipedrive. Pipedrive users can: Define what type of Filters would qualify a visiting company as a sales qualified lead. Also, you can now have new Organizations, Deals and Activities automatically created in your Pipedrive pipeline with relevant context and information to be acted upon, based on filters you define.

Before this new feature, Leadfeeder could only connect website visit information to existing Pipedrive Organizations and Deals, which would add this detailed website visitor information as Notes in Pipedrive.

This is where Leadfeeder’s Automation for Pipedrive comes into play:

  • For new customer acquisition: Discover new interesting prospects. The feature automatically fills-in the sales pipeline according to the preferences you would use qualifying the leads themselves.
  • For upselling opportunities: Receive upsell and/or follow-up activity automatically which works well in case there’s no scheduled follow-up for that deal.

Features:

  • Get website visit details automatically to your CRM records
  • Connect the Leadfeeder lead to a organization already in Pipedrive and create a new lead from Leadfeeder in Pipedrive as an organization
  • Create or connect lead as an organisation
  • Create a new activity for any CRM record
  • Create a new activity for any CRM record
  • Create a new deal
  • Create a new deal
  • Send leads and website activity details from Leadfeeder directly to Pipedrive
  • Send leads and website activity details from Leadfeeder directly to Pipedrive Send leads and website activity details from Leadfeeder directly to Pipedrive
  • See in Leadfeeder what website leads are already in your CRM
  • See in Leadfeeder what website leads are already in your CRM
  • Send notifications to sales team members each time a prospect visits your website
  • Send notifications to sales team members each time a prospect visits your website
  • Automation Feature: Define what type of Filters would qualify a visiting company as a sales qualified lead.
  • Automation Feature: Have new Organizations, Deals and Activities automatically created in your Pipedrive pipeline with relevant context and information to be acted upon, based on filters you define.

What Our Customers are saying



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Every morning I huddle up with our sales team and share the leads we’ve identify as visiting our website from the day before. We have a whole whiteboard for these, we call these the “Glengarry” leads. These are the leads that are showing a ton of activity on our site.

Nathan Rofkahr,
Director of Growth, AlertOps

Mikko Tuominen

Leadfeeder Automation feeds my Pipedrive's prospecting pipeline regularly with qualified companies. As a busy sales director, this contributes to my daily sales activities massively.



Lotta Siutla

We see that marketing and sales alignment is moving from one SaaS-service towards platform solutions, where we identify tools for our needs and glue them together to work smoothly. For our growth, it’s crucial to keep the sales people up-to-date with existing clients' online behavior. With the new Leadfeeder automation, our sales people doesn't miss any relevant sales signals our clients conduct online, but get notified about them within their Pipedrive activity lists.

Lotta Siutla,
Marketing Director, Sofokus


Sander Geijtenbeek

With Leadfeeder Automation, we are able to reduce the gap between online marketing and sales for our clients. By automatically connecting the right landing page and prospect with the right person, we show the outcome of online campaigns besides the hard and soft conversions we are measuring in Google Analytics.

Sander Geijtenbeek,
Founder/MD, Sageon

How to get started

Leadfeeder knows who’s visiting your website

Free leads from Google Analytics. No extra script installation needed.

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