How to Lower Your Google Analytics Bounce Rate and Identify Website Visitors That Bounce
Bounce rate is one of the most misunderstood metrics hiding in your Google Analytics reports, and if you don’t have a grasp on what it means, you’re missing out some key insights that can help you improve your website and convert more leads.
[Case Study] How Digital Agency, ROI Amplified, Used Leadfeeder to Verify the Effectiveness of Its Marketing Strategy
Zach Bowlby, CEO of Tampa, Fla.-based agency, ROI Amplified, wants to know as much as possible about every sales lead that comes from his company’s website.
Product Improvement News: Leadfeeder's Hottest Updates, Explained!
Spring is in the air! The birds are chirping, the flowers are blooming—and the Leadfeeder team is releasing hot, new product enhancements that’ll put an extra spring in your step.
[Case Study] Webinar Provider, Livestorm, Builds Super-Sales Automation With Leadfeeder
In 2016, Livestorm was founded to create the “best webinar software for scaling sales,” and it caught on fast.
How B2B Salespeople Can Find the Right Decision Maker in Any Company
There are few principles as fundamental to B2B sales as finding the right decision makers in target companies. Every B2B sales teacher and manager advises against wasting time talking to employees who can’t make the final buying decision. The sooner you can connect with the decision makers, the better.
3 Top B2B Lead Nurturing Tactics to Turn More Leads into Customers
If you look closely, a lot of the content that’s supposed to be about lead nurturing is actually talking about generating new, often cold, leads. Don’t get us wrong—B2B lead generation is a key part of the marketing and sales process—but if you’re only focused on getting leads in the door, you aren’t converting as many potential customers as you could be.
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