Managing modern B2B marketing means juggling too many tools, too much data, and not enough time. The right HubSpot integrations help eliminate manual work, automate repetitive tasks, and give sales and marketing teams better visibility into what prospects are actually doing.

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Top 13 HubSpot Integrations for B2B Marketers

Top HubSpot integrations for B2B marketers header image

But integrations aren't just about saving time. They also unlock deeper insights, improve lead tracking, and connect your team's existing tools. From identifying anonymous website visitors to syncing conversations, campaigns, and CRM data, the best integrations turn HubSpot into a more powerful revenue engine.

With thousands of apps available in the HubSpot marketplace, figuring out which integrations are actually worth using can be overwhelming. In this guide, we'll break down the most valuable HubSpot integrations for B2B teams and how they can improve your marketing, sales, and lead generation efforts.

Note: Leadfeeder identifies which companies visit your website — even if they don't fill out a form. Sign up for a two-week trial and see who's visiting your site.

How can HubSpot integrations drive B2B results? 

You probably already know you can integrate simple platforms like X (formerly Twitter) with your social media scheduling tool. 

But that's small potatoes. HubSpot is one of the most popular CRMs on the market, and they offer a ton of amazing integrations that will make your life easier — and your data more powerful. 

Here are a few other ways integrations from HubSpot can make your life easier: 

  • Automate data collection, organization, and cleaning. 

  • Use personalized data shared from multiple platforms to send the right messages at the right time. 

  • Improve lead qualification by sharing data between tools.

  • Give sales more context on leads. 

  • Automate meeting scheduling. 

  • Connect reports for a more holistic view of your marketing and sales.

So, what are the best integrations to help streamline your work? 

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Screenshot of the best HubSpot integrations landing page

Here are our favorites for B2B. 

Top HubSpot integrations for email 

Email marketing remains one of the most effective channels for B2B, with 87 percent of B2B marketers saying email is their top free organic distribution channel. But it can also be time-consuming to manage. 

Not anymore. Use these top HubSpot email integrations to streamline your data, personalize send times, and more. 

The table below compares some of the top HubSpot integrations for email marketing, including their key features and current pricing, to help you find the best fit for your marketing stack.

Tool

Key features

Pricing

Mailchimp Data Sync for HubSpot

Two-way contact sync, historical data syncing, custom field mapping, and automatic data sharing between HubSpot and Mailchimp.

Free plan available. Paid plans start at about $13/month for Essentials, $20/month for Standard, and $350/month for Premium. 

Clearout Email Validation

Verifies email addresses, removes spam emails, checks typos, filters risky domains, improves deliverability, and leads quality

Free trial available. Paid plans start around $21/month for 3,000 credits, with custom enterprise pricing available.

Scope

Automates content sharing, surfaces fresh content, simplifies editing, supports multi-channel distribution, and improves email personalization.

Custom pricing only. Businesses must contact sales for a quote.

Email Delivery Optimization

Automatically adjusts send times and frequency based on user behavior and engagement patterns to improve email ROI.

Pricing varies depending on HubSpot plan and provider setup; generally offered through enterprise or add-on packages with custom pricing.

1. MailChimp Data Sync

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Mailchimp HubSpot integration

MailChimp has two integrations for HubSpot. This one shares contact information between the two platforms. But the data sync one does a little bit more. 

It offers two-way sync, historical data syncing, and custom field mapping, so you can share more than just email addresses and names. Say goodbye to manual data entry! 

2. Clearout Email Validation 

clearout-email-validation-hubspot-integration
Clearout Email Validation HubSpot Integration

Clearout validates your email list by verifying addresses, removing spam, checking for typos, and finding emails from undesirable domains. The results? Less undeliverable emails, fewer spam marks, and better quality leads. 

3. Scope 

scope-hubspot-integration
Scope HubSpot integration

People want more personalization — but finding relevant content and communicating regularly can be tough. This Scope integration automates content sharing by finding fresh content, simplifying editing, and letting you share it via email quickly. You can even push content to multiple channels. 

4. Email Delivery Optimization 

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Email delivery optimization HubSpot integration

Not sure when to send that clever email campaign? Use the Email Delivery Optimization integration to maximize email ROI by automatically adjusting send times and frequency based on each person's past actions. 

So John in San Francisco sees your email in the morning when he wakes up, while Susan in Florida sees your email just after lunch — even if those aren't the same time. 

Top HubSpot integrations for lead generation 

According to HubSpot data, lead generation is a top priority for marketers. 

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Top HubSpot integrations lead stat graph

If only it were easier. Guess what? It can be. These HubSpot integrations help improve lead quality, so you don't just generate more leads—you generate more effective ones. 

The table below compares some of the top HubSpot integrations for lead generation, including their core features and current pricing.

Tool

Key features

Pricing

Leadfeeder

Identifies website visitors, tracks buying intent, and syncs lead data with HubSpot.

Free plan available. Paid plans start at around $99/month.

Instapage

Builds landing pages, supports A/B testing, and syncs leads with HubSpot.

Plans start at about $99/month billed annually.

Drift

Automates live chat, qualifies leads, and books meetings directly from conversations. 

Pricing starts around $2,500/year with custom enterprise plans available.

5. Leadfeeder 

leadfeeder-hubspot-integration
Leadfeeder HubSpot Integration

Hey, that's us. Yep, we integrate with HubSpot. Connecting our platforms lets us create new companies in HubSpot, connect to existing companies in your CRM, create tasks, deals, and more. 

Set up automation to spot a hot new lead, create a new company in HubSpot, and assign a sales task to follow up. You get all the credit; we do all the heavy lifting. 

6. Instapage 

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Instapage HubSpot integration

With the Instapage integration, you can create personalized landing pages that nurture leads in HubSpot with the click of a button — no developer needed. Instapages integrates with contact activity and contact management to make A/B testing and landing page creation more effective. 

7. Drift 

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Drift HubSpot integration

Drift is a conversational marketing tool that makes it easier to qualify site visitors. Integrating the two lets you easily add new contacts to your CRM and sync Drift conversations. This gives your sales team the info they need to craft the perfect outreach. 

Top HubSpot integrations for SEO 

Want to improve your SEO? These integrations make it easier to manage your SEO all in one place. 

The table below compares some of the top HubSpot integrations for SEO, including their core features and current pricing.

Tool

Key features

Pricing

Google Search Console

Shares SEO and keyword data with HubSpot, including Page Analytics and Query Analytics.

Free

Schema Helper

Adds schema structured data to HubSpot blog posts to improve rich results and featured snippet eligibility.

Free

8. Google Search Console 

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Google Search Console HubSpot integration

Share your SEO data, including Page Analytics and Query Analytics, with HubSpot. You'll be able to see the keywords or phrases people search for when your site appears in the search results, get new content ideas, and more. 

9. Schema Helper 

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Schema Helper HubSpot integration

Help your content stand out in the search results by adding Schema structured data to blog posts on your HubSpot website. (Note: this only works if you use HubSpot's content management system.) This coding makes your page eligible for rich features (like lists) and featured snippets.  

Top HubSpot integrations to improve your workflow 

These days, there's a tool for everything. This is nice, but it can also get overwhelming to constantly switch back and forth between tools, copy over data, or remember to add events to your calendar. With these HubSpot integrations, you don't have to. 

The table below compares workflow-focused HubSpot integrations, including their key features and current pricing. 

Tool

Key features

Pricing

Slack

Sends HubSpot notifications to Slack, improves team communication, and centralizes deal and lead updates.

Free plan available. Paid plans start at around $8.75/user/month.

Calendly

Automates meeting scheduling and syncs bookings directly into HubSpot.

Free plan available. Paid plans start at about $12/user/month.

Google Contacts

Syncs contact data between Google and HubSpot, keeping CRM records automatically up to date.

Free

LinkedIn Sales Navigator

Adds LinkedIn lead data into HubSpot, improves prospecting, and tracks buyer insights.

Paid plans start at about $99.99/month.

10. Slack 

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Slack HubSpot integration

Everyone's favorite chat tool integrates with HubSpot. Create actions, deals, contracts, tasks, tickets, get Slack notifications, and so much more. (Seriously, this one does a lot!) 

11. Calendly 

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Calendly HubSpot integration

Use the Calendly integration to embed your scheduling link on your site and automatically create leads, contacts, and activities in HubSpot when a new meeting is scheduled. If you ask custom questions in Calendly, those will get added to HubSpot as well. 

12. Google Contacts 

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Google contacts HubSpot integration

Save time on manual data entry with Google Contacts/HubSpot integration. Set up real-time, two-way data syncing so you never have to move data from your phone to HubSpot again. If you add a number to your work phone, Google will share it with HubSpot. Make changes in either system? It'll update automatically in both. 

13. LinkedIn Sales Navigator 

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LinkedIn Sales Navigator HubSpot integration

No more flipping back and forth between your CRM and LinkedIn to send messages. With LinkedIn Sales Navigator's integration, you can send InMail directly from the contact record, view shared connections, see other leads at the same company, and more. 

HubSpot integrations save you time — and improve data quality 

When it comes to B2B, speed is everything. The faster you can respond to a lead, the faster you can close the deal. HubSpot is powerful on its own, but these integrations make it that much better. No more importing spreadsheets, missed opportunities, or tasks falling through the cracks. Just more data, better leads, and more sales. 

Note: Leadfeeder tracks and identifies which companies visit your site — and what they do when they get there. Sign up for a two-week trial and see who is creeping on your website. 

Marvin Karis

Senior Director GTM Execution @ Leadfeeder

Marvin Karis is a go-to-market leader at Leadfeeder with deep experience across sales leadership, revenue operations, and GTM execution. His work focuses on helping revenue teams turn data and buyer signals into structured processes that generate predictable pipeline.

Having worked closely with sales and marketing teams across the Leadfeeder platform, Marvin brings a practical understanding of how companies use lead data, enrichment, and automation to prioritize accounts and engage prospects more effectively.

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