Jillian Als is Chief Marketing Officer at Leadfeeder and a B2B SaaS marketing executive with nearly two decades of experience leading global go-to-market teams. She specializes in revenue-driven marketing strategy, demand generation, and aligning marketing and sales organizations.
Throughout her career, Jillian has helped SaaS companies scale marketing-sourced revenue and build high-performing marketing teams across international markets. Her leadership experience shapes her perspective on marketing strategy, attribution, and the systems modern revenue teams use to drive sustainable growth.
Blogs
Marketing Strategy•
B2B Marketing Funnel: Build, Measure, and Optimize a Funnel That Actually Converts
Marketing Strategy•
Top 10 Pipeline Generation Strategies for 2026
Marketing Strategy•
10 Proven Growth Hacking Techniques for SaaS Companies
Marketing Strategy•
What Does a Customer Success Engineer (CSE) at a B2B SaaS Company Actually Do?
Marketing Strategy•
2026 B2B Content Marketing Trends: What Sales and Marketing Want H2
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Marketing Strategy•
B2B Marketing Explained: Process, Strategies, and Real Examples
Marketing Strategy•
Dealfront Is Now Leadfeeder: Your Website Has the Answers
Marketing Strategy•
Trends for SaaS in 2026: B2B Growth Hacking
Marketing Strategy•
What is B2B Demand Generation? Strategy, Examples, and How It Works
Marketing Strategy•
4 Creative B2B Marketing Examples and What You Can Learn From Them
Marketing Attribution•
