Sanjana Murali is a Product Marketing Manager at Leadfeeder with more than a decade of experience in B2B SaaS product marketing and content strategy. She specializes in translating complex product capabilities into clear messaging that resonates with marketing and sales teams.
Sanjana has led product launches, developed messaging frameworks, and built content strategies that help companies understand and act on buyer intent. Her work bridging product, marketing, and customer insights informs her perspective on how businesses can identify website visitors and turn anonymous traffic into actionable sales opportunities.
Blogs
8 Ways to Use Website Visitor Data to Enhance Your Prospecting in 2026
How to Use Web Visitor Intent Data to Elevate Your Outreach Strategy
Company vs. Person Website Visitor Identification
Who Is Visiting My Site? How to Identify B2B Sales Leads That Don't Fill out a Form
How Leadfeeder Uses Leadfeeder
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How a Website Tracker Helps Turn Website Visits into Customers
What is Reverse DNS Lookup & Why Should You Care?
22 Kick-Ass Ways Sales and Marketing Teams Can Leverage Leadfeeder
How Tracking Leads Benefits Your Business: The Basics
Here’s How Leadfeeder Identifies B2B Leads in a Work-From-Home Era
How to Identify Anonymous Website Visitors (And Convert Them into Actionable Sales Leads)
Plays
Press releases
Dealfront Appoints Jillian Als as Chief Marketing Officer
Dealfront, the pipeline generation platform for B2B revenue teams, today announced the appointment of Jillian Als as its new Chief Marketing Officer (CMO). Als joins Dealfront from Queue-it, where she played a pivotal role in scaling global demand generation, strengthening brand presence, and driving measurable revenue growth.
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Dealfront: Discover the Go-to-Market Platform for Europe
It can be exciting to move into new markets or discover new customers. But it can also be very challenging if you don't have the right strategy or tool. Uncovering new customers you can wow with your product or services can be exciting, but you need to get it right the first time.
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